Picatic by Eventbrite

FEBRUARY 10, 2022

Eventbrite’s monthly Events Industry Report is designed to keep event creators like you informed about the shifting landscape of the events industry. Read on for expert industry insights, event marketing tips, health and safety updates, and much more. Event Industry Insights On Jan.

Marketing 281

Marketing Event Planning Event Marketing Events 281

Stova

APRIL 25, 2024

It’s no secret that some marketers believe that email marketing has lost its effectiveness. Email marketing is just as effective as it’s always been, offering an incredible ROI of $36 for every $1 spent. What is Email Marketing? Email marketing is simply using emails to market what you sell.

Marketing 105

Marketing Social Media Events Event Marketing 105

Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. It was a lively and informative session with some firecracker questions.

Event Marketing 134

Event Marketing Marketing Social Media Events 134

Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin! Curiosity: “Lineup for ABC conference is out!”

Marketing 195

Marketing Sponsorships Speakers Events 195

Conferences that Work

APRIL 4, 2022

Dear marketer, sending web form spam is a waste of your time! Want me to inform you when I hold a rare workshop? Why web form spam is a waste of marketers’ time. Why human-generated form spam is a waste of marketers’ time. or content marketing services. Here’s why. ” Regardless.

Marketing 156

Marketing Medical Meetings Advertising Conference 156

Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? How do you make sure your association stands out from the crowd?

Marketing 195

Marketing Social Media Sponsorships Advertising 195

Event Marketer

JANUARY 16, 2023

Based at the Wynn Las Vegas over two days, Reddit Future Tellers aimed to show brands and marketers how the platform’s tools and insights can drive meaningful business outcomes. The post How Community Data Informed Reddit’s First Experiential Space at CES appeared first on Event Marketer. Pelz says. “We Agency: Giant Spoon.

2009 86

2009 2010 Transportation Fashion 86

Momencio

OCTOBER 9, 2023

Perhaps you were debating whether to start a new marketing campaign or what pricing to charge for your goods before a significant holiday. Real-time analytics provides access to current data, allowing you to make rapid, informed decisions. Adaptive Marketing Adaptive marketing tactics are enabled by real-time information.

Education 52

Education Financial Marketing Events 52

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Social Media Advertising 148

Event Marketer

MAY 2, 2024

Indeed, events are everything , and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. Among insights, Aaron Conk, senior merchandising and trade show manager at Delta Faucet, explained why marketers need to hone in on the handful of KPIs that make sense for their particular exhibit strategy.

2024 104

2024 Marketing Trade Shows Sponsorships 104

Smart Meetings

JANUARY 4, 2024

While virtual event platforms help enhance meeting and event experiences, expand audiences and provide more options for participating, marketing power in the form of pre-event omnichannel marketing strategies and post-event actions is critical for maximizing the success of these events.

Marketing 105

Marketing Social Media Advertising B2B 105

Eventmobi

AUGUST 5, 2022

The event provides over 600 marketers with professional development and education related to paid search and advertising, and networking opportunities with the biggest and brightest in the industry. Hanapin Marketing. Hanapin Marketing is a leading US-based advertising agency. Event Goals. Provide interesting programming.

Marketing 195

Marketing Event Apps Advertising Speakers 195

MeetingsNet

FEBRUARY 23, 2024

Last year was a watershed for short-form video, and especially for videos less than four minutes in length—perfect for event marketers who want to deliver maximum impact before interest in a piece of content fades among potential attendees and exhibitors.

Event Marketing 97

Event Marketing Marketing Trade Shows Social Media 97

StraussCA

MAY 8, 2024

The old adage of knowledge is power still stands true today in marketing. But what good is knowledge if it’s not organized, analyzed, and outlined with a clear call to action t his is where marketing reports come into play. Data-Driven Decision Making: Associations thrive on informed decisions.

Marketing 52

Marketing Sustainability Technology Management 52

Event Marketer

MARCH 14, 2022

“From the earliest days of the brand, our process and our product development pipeline has been fueled by talking to women, hearing their problems and challenges, and then creating product that solve for those challenges,” says Kimberly Grabel, svp-marketing at Soma. Agency: Ludlow Grey.

Apparel 105

Apparel Retail 2004 Fashion 105

Planning Pod

APRIL 11, 2024

Online directories often provide a cost-effective – and generally effective – marketing opportunity for venue and event businesses. Make sure your listings include current, accurate information about your business, such as your contact information, website, and hours of operation. Use high-quality photos and videos.

Venues 88

Venues Marketing Fashion Advertising 88

Attendease

MARCH 5, 2024

Healthcare audiences are already used to receiving healthcare information online, making your website a natural place to spread awareness of upcoming events. Create event-related blog content Content marketing is an effective way to spread awareness about your organization’s opportunities without being too overt. Ticket information.

Healthcare 393

Healthcare Social Media Sponsorships Hospitality 393

Endless Events

SEPTEMBER 9, 2022

Marketing has changed significantly over the last 10 to 15 years. Content marketing has seen a boom in activity. Twenty years ago, content marketing was what people wanted to be doing. What’s next for the future of event marketing? on the horizon, the internet is changing, and marketing for events must keep up.

Event Marketing 133

Event Marketing Marketing Social Media Events 133

SpotMe Blog

SEPTEMBER 15, 2022

How long does content marketing for events take you? And how much of your marketing budget do you spend? If you’re like most other enterprise event marketers, probably a long time and a ton of money. It’s all well and good doing content marketing for events before an event takes place, but what about after?

Marketing 147

Marketing Social Media Event Marketing Events 147

Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. This segmentation will enable you to craft more targeted and relevant marketing messages. This includes email marketing, content marketing , and search engine optimization (SEO).

Event Marketing 71

Event Marketing Marketing Social Media 2004 71

The Castle Group

NOVEMBER 1, 2023

If social media and marketing are a part of your job, chances are you’ve worked with influencers at some point to promote a product or service for your company or client. If working with influencers is new territory, we’ve outlined its importance and highlighted the benefits of influencer marketing below!

Social Media 98

Social Media Marketing Advertising Contracts 98

SmartMeetings

FEBRUARY 26, 2024

Marketing strategies for driving successful digital events “No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions.” Here are some best practices for driving audience attendance in digital events.

Event Marketing 64

Event Marketing Marketing Social Media Advertising 64

Event Industry News

DECEMBER 7, 2022

Digital marketing is an incredibly fast changing beast, there always seems to be a new way to reach new audiences. Emerging technologies like AI are allowing marketing strategists to get more and more creative with their platforms; and according to them, they are reaching more people than ever before. So, Why didn’t it Work for me?

Marketing 120

Marketing Fashion Management Event Management 120

StraussCA

APRIL 12, 2024

A marketing dashboard is a practical e-tool that can provide significant value to an association by helping them effectively track and optimize their marketing efforts. But what is a marketing dashboard and how is it used? But how do you get started with your association’s marketing dashboard?

Marketing 52

Marketing Social Media Management Meetings 52

Smart Meetings

APRIL 25, 2022

Marketing in one form or another is as old as the market itself. With the rise of digital marketing in the past two decades, new possibilities for targeting and target audience research have sprung. Following are the tricks to writing an email newsletter for event marketing that works. Structure the Information.

Event Marketing 105

Event Marketing Marketing Events Meetings 105

Event Marketer

FEBRUARY 9, 2024

Let’s talk everything at the 2024 Experiential Marketing Summit, April 24-26, in Las Vegas. Indeed, events are everything , and at the 22 nd annual Experiential Marketing Summit, April 24-26, at the MGM Grand Las Vegas, we’ll explore why.

2024 77

2024 Marketing Trade Shows 2025 77

Attendease

AUGUST 30, 2023

To increase awareness of your events and boost ticket sales , businesses should consider investing their time and effort into social media event promotion and marketing. When you plan ahead and develop a cohesive strategy, you can really unlock the full marketing potential of social media. Come up with an event hashtag.

Social Media 382

Social Media Marketing Events Venues 382

Social Tables

FEBRUARY 17, 2022

Event marketing on TikTok is no different. Whether you’re just getting started on TikTok or are brushing up on TikTok event marketing techniques, we have ideas for every skill level. Explore 8 actionable ways to take advantage of event marketing on TikTok: 1. Event marketing made simple. Try Tiktok Paid Ads.

Event Marketing 179

Event Marketing Marketing Social Media Advertising 179

MeetingsNet

NOVEMBER 17, 2023

Information on how artificial intelligence can help build, market, and analyze business events has been a popular offering at industry events and in the trade media this year. to create marketing plans and outbound marketing materials. • About half of respondents know how A.I. But while A.I.

Marketing 111

Marketing Event Planning Meetings Events 111

Event Planning BluePrint

OCTOBER 24, 2022

So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . Mastering event marketing is so important that, according to Harvard Business Review , 52 % of business owners claim that event marketing is THE marketing channel that drives the most ROI.

Event Marketing 90

Event Marketing Marketing Social Media Events 90

EventMB

OCTOBER 4, 2018

This is a sponsored post written by Kaitlyn Tatulli, Marketing Assistant at Aventri. More information about Event Manager Blog’s sponsored posts. Arguably, one of the hottest job areas today in the meetings and event industry is experiential marketing.

Technology 191

Technology Marketing Event Management Events 191

The Planner's Lounge

FEBRUARY 9, 2024

Marketing is not just about shouting your brand from the rooftops; it’s about strategic communication, understanding your audience, and maximizing your resources to give the best results possible. Today, let’s dive into creating a marketing plan for your wedding planning business.

Marketing 52

Marketing Social Media Consulting Advertising 52

ePly

JANUARY 27, 2024

An event marketing plan is integral for tying this all together into one magical experience. Throughout this comprehensive guide, we’ll explore in detail the fundamentals of crafting an effective event marketing strategy that maximizes attendance and engagement while also making sure that the content is a hit.

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62

Conferences that Work

JANUARY 22, 2024

That means attendees must be informed about this in advance. And they must give explicit consent for event owners to use real-time continuous data from Zenus’s system to provide additional information on each attendee. Are you combining it with identifying information? Obtain consent or face the consequences.

Technology 342

Technology 2023 Events Tech 342

Guidebook

MARCH 6, 2024

However, here’s something you must consider—the end of an event is just the beginning of a new marketing journey. Just like there’s a pre-event marketing campaign, there also has to be a post-event marketing campaign. This guide will explore the power of event apps in post-event marketing, a crucial yet often overlooked aspect.

Event Apps 78

Event Apps Event Marketing Marketing Social Media 78

GEVME

AUGUST 13, 2018

According to Market Research , event planners are seeing a rise in demand for customised catering both in corporate and household settings. By 2021 the contract catering market is expected to grow at an annual rate of 4%. If done right, the promotion of your event catering partner through email marketing should be a win–win.

Marketing 216

Marketing Contracts Events 2018 216

Event Industry News

MARCH 11, 2020

The Event Marketing Association (EMA) THE Association exclusively for corporate or client-side event professionals has launched an online forum for members to discuss COVID -19 and the effect it is having on their events and businesses at large. For more information on EMA please visit www.ema-uk.com or email info@ema-uk.com.

2008 84

2008 Government Corporate Events Marketing 84